PENFOLDS AMERICA'S CUP

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Luxury Lounge

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An exclusive invitation and access badge design to Penfolds-Oracle Team USA Innovation Lounge.
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The challenge was to integrate Oracle Team USA's and Penfolds' branding in a sophisticated way using existing assets. My solution is to use mainly black and white photography and use each brands' main colors to accentuate the photography. The result was a distinct and refined look that fit both brands.

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