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ADOBE CREATIVE CLOUD FOR TEAMS

Business-to-business: CRM

Through personalization, we engaged with Creative Cloud for Teams administrators and end-users.

opportunity

As the premier creative software company, Adobe has a goal of continually inspiring its users and helping them focus on their creativity. Our challenge was to retain existing customers, convert prospects, and with the popularity of the gig economy, grow small business subscribers.

solution

With the aid of analytics we developed personalized communications to engage with Creative Cloud for Teams administrators and provided them with relevant content focusing on security, efficiency, and productivity. While we connected with end-users through inspirational content highlighting product features, tips, and tricks.

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